Business Development Lead
CV-LibraryCoventry, West Midlands (County)permanentPosted: 28 April 2026
Apply NowRole: Business Development Lead
Location: Coventry
Working Arrangement: Hybrid
Salary: Up to £60k
What this role actually is (without the fluff):
This isn’t just “sales.” It’s about spotting where we can genuinely help organisations do better, building trust with the right people, and turning that into long-term, meaningful work.
You’ll be the person connecting the dots between:
· what clients actually need (often not what they say they need),
· what we’re great at doing
· where there’s real opportunity to grow.
What you’d do day-to-day
· Getting out there (calls, meetings, events) and building relationships with organisations that could genuinely benefit from what we do
· Turning conversations into opportunities — and opportunities into actual work
· Owning the full journey: from first intro → understanding the problem → shaping the solution → closing
· Working closely with the internal team so what we’re selling actually makes sense and delivers
· Keeping a clear view of the pipeline (what’s coming, what’s stuck, what’s worth chasing)
· Spotting patterns and opportunities — not just reacting to what’s in front of you
· Helping shape how we talk about ourselves (proposals, messaging, positioning)
What success looks like
· A steady flow of good-fit opportunities (not just volume for the sake of it)
· Strong relationships where clients trust us early
· Winning work that actually delivers impact — not just ticking revenue boxes
· Helping the business grow in a way that feels intentional, not random
The kind of person suits this role
· You’re naturally curious — you ask good questions and actually listen
· You’re comfortable leading conversations (even with senior people) without being pushy
· You’re commercial, but not transactional
· You’re organised enough to manage a pipeline without it managing you
· You like figuring things out — especially when there isn’t a clear playbook
· You don’t need loads of structure to get moving, but you can create it when needed
· You care about doing good work, not just closing deals
The less obvious bits (but important):
· You’ll need to balance strategy and hands-on work — this isn’t just big-picture thinking
· You’ll be working closely with a small team, so how you communicate and collaborate matters a lot
· There’s probably a mix of autonomy and accountability — you’re trusted, but expected to deliver
· You’ll need to be comfortable representing the business externally (you are the face of it in many cases)
Why this role is interesting
· It’s not a “volume sales” role — it’s about thoughtful growth
· You get real influence on how the company grows, not just hitting targets
· You’re close to both the client side and delivery side, which is where the interesting decisions happen
· It suits someone who likes building something, not just maintaining it
We welcome diverse applicants and are dedicated to treating all applicants with dignity and respect, regardless of background
Location: Coventry
Working Arrangement: Hybrid
Salary: Up to £60k
What this role actually is (without the fluff):
This isn’t just “sales.” It’s about spotting where we can genuinely help organisations do better, building trust with the right people, and turning that into long-term, meaningful work.
You’ll be the person connecting the dots between:
· what clients actually need (often not what they say they need),
· what we’re great at doing
· where there’s real opportunity to grow.
What you’d do day-to-day
· Getting out there (calls, meetings, events) and building relationships with organisations that could genuinely benefit from what we do
· Turning conversations into opportunities — and opportunities into actual work
· Owning the full journey: from first intro → understanding the problem → shaping the solution → closing
· Working closely with the internal team so what we’re selling actually makes sense and delivers
· Keeping a clear view of the pipeline (what’s coming, what’s stuck, what’s worth chasing)
· Spotting patterns and opportunities — not just reacting to what’s in front of you
· Helping shape how we talk about ourselves (proposals, messaging, positioning)
What success looks like
· A steady flow of good-fit opportunities (not just volume for the sake of it)
· Strong relationships where clients trust us early
· Winning work that actually delivers impact — not just ticking revenue boxes
· Helping the business grow in a way that feels intentional, not random
The kind of person suits this role
· You’re naturally curious — you ask good questions and actually listen
· You’re comfortable leading conversations (even with senior people) without being pushy
· You’re commercial, but not transactional
· You’re organised enough to manage a pipeline without it managing you
· You like figuring things out — especially when there isn’t a clear playbook
· You don’t need loads of structure to get moving, but you can create it when needed
· You care about doing good work, not just closing deals
The less obvious bits (but important):
· You’ll need to balance strategy and hands-on work — this isn’t just big-picture thinking
· You’ll be working closely with a small team, so how you communicate and collaborate matters a lot
· There’s probably a mix of autonomy and accountability — you’re trusted, but expected to deliver
· You’ll need to be comfortable representing the business externally (you are the face of it in many cases)
Why this role is interesting
· It’s not a “volume sales” role — it’s about thoughtful growth
· You get real influence on how the company grows, not just hitting targets
· You’re close to both the client side and delivery side, which is where the interesting decisions happen
· It suits someone who likes building something, not just maintaining it
We welcome diverse applicants and are dedicated to treating all applicants with dignity and respect, regardless of background