Demand Generation Strategist
CV-LibraryLondonpermanentPosted: 23 March 2026
Apply NowOur award-winning client is embarking on their stage of growth which means they are seeking a Demand Generation Strategist to join their team on a permanent basis. The successful Demand Generation Strategist will lead strategy for B2B and SaaS clients. Driving measurable growth through integrated organic, paid media, creative, and content strategies.
Key Responsibilities:
* Develop and execute demand generation strategies for enterprise B2B SaaS clients.
* Own full-funnel marketing performance, driving improvements in pipeline generation, CAC, and revenue outcomes.
* Serve as strategic advisor to C-level stakeholders, translating business goals into scalable marketing strategies and identifying upsell opportunities.
* Drive innovation through experimentation, advanced data analysis, and testing frameworks to continuously optimize performance.
* Stay ahead of industry trends, with a focus on AI's impact on B2B buying behaviour and maintaining a competitive edge.
Key Skills/Experience:
* The Demand Generation Strategist will be a results-driven leader with excellent communication for C-level engagement.
* Over 5 years of B2B demand generation experience managing large budgets.
* Proven success with Enterprise and SaaS clients across diverse markets and languages.
* Advanced proficiency in LinkedIn Ads, Google Ads, HubSpot, Salesforce, and marketing automation tools.
Benefits
* 10% quarterly bonus
* Pension
* 25 days holiday plus BHs
* Coaching session every month
* Wellness days
* Birthday day off
* Monthly socials
* Client networking events
FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions please contact us to discuss one of our many positions
Key Responsibilities:
* Develop and execute demand generation strategies for enterprise B2B SaaS clients.
* Own full-funnel marketing performance, driving improvements in pipeline generation, CAC, and revenue outcomes.
* Serve as strategic advisor to C-level stakeholders, translating business goals into scalable marketing strategies and identifying upsell opportunities.
* Drive innovation through experimentation, advanced data analysis, and testing frameworks to continuously optimize performance.
* Stay ahead of industry trends, with a focus on AI's impact on B2B buying behaviour and maintaining a competitive edge.
Key Skills/Experience:
* The Demand Generation Strategist will be a results-driven leader with excellent communication for C-level engagement.
* Over 5 years of B2B demand generation experience managing large budgets.
* Proven success with Enterprise and SaaS clients across diverse markets and languages.
* Advanced proficiency in LinkedIn Ads, Google Ads, HubSpot, Salesforce, and marketing automation tools.
Benefits
* 10% quarterly bonus
* Pension
* 25 days holiday plus BHs
* Coaching session every month
* Wellness days
* Birthday day off
* Monthly socials
* Client networking events
FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions please contact us to discuss one of our many positions