Social Media Manager
CV-LibraryCM14, Brentwood, EssexpermanentPosted: 8 September 2026
Apply NowSocial Media Manager - Fashion Brand
We are partnered with a fast-growing UK fashion retailer known for its trend-led, affordable collections and strong digital presence. With a loyal customer base, frequent new launches and continued investment in ecommerce and customer experience, the business has established itself as a leading name in accessible fashion.
The Role:
This is a unique opportunity for a Social Media Manager to take ownership of the entire social media function for an exciting and growing fashion brand. You will be responsible for developing and delivering a multi-platform social media strategy, building a consistent and premium brand identity while driving meaningful engagement, brand awareness and commercial growth.
Key Responsibilities:
* Develop and implement the overall social media strategy, establishing clear objectives and growth plans across all platforms.
* Build and lead the social media function, managing and mentoring Content Creators and supporting their development.
* Own the brand's presence across Instagram, TikTok, LinkedIn and YouTube, creating tailored strategies for each platform.
* Develop a premium, aspirational social identity that appeals to a more mature fashion audience.
* Lead the planning, creation and delivery of engaging and commercially effective social content.
* Create, film, edit and publish high-quality video and photographic content across organic social and paid advertising.
* Lead creative direction for campaigns, product launches, seasonal collections and key brand moments.
* Plan and manage content shoots, including booking models, styling looks and coordinating production schedules.
* Work closely with the in-house photographer and wider Marketing team to deliver high-quality creative.
* Own the social media content calendar, ensuring campaigns, launches, Stories and promotional activity are planned and delivered effectively.
* Maintain a consistent brand identity, tone of voice and visual direction across all social channels.
* Analyse social media performance and use data and insights to continually improve content, engagement, reach and conversion.
* Identify new opportunities to grow the brand through social-first campaigns, trends, creators and innovative content formats.
* Stay ahead of developments across social platforms, fashion trends, consumer behaviour and algorithms.
* Confidently appear on camera when required and direct talent during content shoots.
* Work collaboratively with the wider Marketing and Brand teams to ensure social activity supports wider commercial and brand objectives.
About You:
* 3+ years' experience in social media management, ideally within a fashion, beauty, lifestyle or consumer brand.
* Proven experience developing and executing multi-platform social media strategies.
* Previous experience managing, mentoring or leading Content Creators or a social media team.
* A strong understanding of Instagram, TikTok, LinkedIn and YouTube, including platform-specific best practice and emerging trends.
* Excellent video creation, editing and creative storytelling skills, with a strong portfolio of work.
* A highly creative eye with a strong understanding of premium fashion and lifestyle content.
Why Apply?
* Opportunity to build and shape the social strategy from the ground up.
* Lead and mentor a growing team of Content Creators.
* Work for an established and growing fashion and footwear brand with exciting plans for the future.
* Take ownership across Instagram, TikTok, LinkedIn and YouTube.
* Combine strategy, leadership and hands-on content creation in one role.
* Have real creative influence over the brand's premium and aspirational social identity.
BH37014
We are partnered with a fast-growing UK fashion retailer known for its trend-led, affordable collections and strong digital presence. With a loyal customer base, frequent new launches and continued investment in ecommerce and customer experience, the business has established itself as a leading name in accessible fashion.
The Role:
This is a unique opportunity for a Social Media Manager to take ownership of the entire social media function for an exciting and growing fashion brand. You will be responsible for developing and delivering a multi-platform social media strategy, building a consistent and premium brand identity while driving meaningful engagement, brand awareness and commercial growth.
Key Responsibilities:
* Develop and implement the overall social media strategy, establishing clear objectives and growth plans across all platforms.
* Build and lead the social media function, managing and mentoring Content Creators and supporting their development.
* Own the brand's presence across Instagram, TikTok, LinkedIn and YouTube, creating tailored strategies for each platform.
* Develop a premium, aspirational social identity that appeals to a more mature fashion audience.
* Lead the planning, creation and delivery of engaging and commercially effective social content.
* Create, film, edit and publish high-quality video and photographic content across organic social and paid advertising.
* Lead creative direction for campaigns, product launches, seasonal collections and key brand moments.
* Plan and manage content shoots, including booking models, styling looks and coordinating production schedules.
* Work closely with the in-house photographer and wider Marketing team to deliver high-quality creative.
* Own the social media content calendar, ensuring campaigns, launches, Stories and promotional activity are planned and delivered effectively.
* Maintain a consistent brand identity, tone of voice and visual direction across all social channels.
* Analyse social media performance and use data and insights to continually improve content, engagement, reach and conversion.
* Identify new opportunities to grow the brand through social-first campaigns, trends, creators and innovative content formats.
* Stay ahead of developments across social platforms, fashion trends, consumer behaviour and algorithms.
* Confidently appear on camera when required and direct talent during content shoots.
* Work collaboratively with the wider Marketing and Brand teams to ensure social activity supports wider commercial and brand objectives.
About You:
* 3+ years' experience in social media management, ideally within a fashion, beauty, lifestyle or consumer brand.
* Proven experience developing and executing multi-platform social media strategies.
* Previous experience managing, mentoring or leading Content Creators or a social media team.
* A strong understanding of Instagram, TikTok, LinkedIn and YouTube, including platform-specific best practice and emerging trends.
* Excellent video creation, editing and creative storytelling skills, with a strong portfolio of work.
* A highly creative eye with a strong understanding of premium fashion and lifestyle content.
Why Apply?
* Opportunity to build and shape the social strategy from the ground up.
* Lead and mentor a growing team of Content Creators.
* Work for an established and growing fashion and footwear brand with exciting plans for the future.
* Take ownership across Instagram, TikTok, LinkedIn and YouTube.
* Combine strategy, leadership and hands-on content creation in one role.
* Have real creative influence over the brand's premium and aspirational social identity.
BH37014